Demo Days for agricultural applications

The last edition of the Bobcat Demo Days in October 2018 was dedicated to the wide range of products that Bobcat offers for the agricultural market. The company that 60 years ago took its first steps in the agricultural fields of North Dakota is now a world-class industrial reality, able to offer a complete line of telehandlers, compact excavators and related accessories for agricultural applications, many of them were observable in action at the Demo Days.


Previewed at the Demo Days, the new compact telescopic Bobcat TL43.80HF for heavy duties, offering farmers high levels of productivity and load capacity. The company also presented new developments in its compact loader range. Participants in the event had the opportunity to observe in action the new generation of excavators and compact loaders, but also the TL43.80HF and several other Bobcat telescopics, used in agricultural and forestal applications, in a realistic scenario.

The Demo Days are an important opportunity for Bobcat to maintain strong relationships with its customers in Europe, the Middle East and Africa (EMEA), offering an ideal opportunity for the 180 Bobcat dealers in the 75 countries of the Emea region, and for their customers, to try a wide selection of machines and a similar number of accessories in real working conditions. Bobcat takes advantage of important events such as the Demo Days to be able to allow for free sharing of feedback and experiences between participants and Bobcat staff, a factor of great importance for the American company.

demo days

The evolution of Bobcat

Bobcat’s story begins in 1958, under the name of Melroe Manufacturing Company, that can boast among its achievements the launch on the market of a front loader for farms in North Dakota (United States) from which evolution the M-400 would soon be born, the first true compact loader with non-steering wheels in the world.

The M-400 will then give way to the M-440, for which, in 1962, Melroe adopts what would become the brand with which it is still known today: “Bobcat“.

After sixty years, Bobcat’s range of compact loaders, compact tracked loaders and four-wheel steer loaders has now achieved considerable fame on the global market, without forgetting the presence of the Americans also in the mini excavators market. The company can boast more than 55 years of experience in the development of lifting and material handling products, thanks to the acquisition of the French company Sambron, the true inventor of the telescopic loader, according to what was stated by the American company.

The company has continued to develop and expand its offer in these markets, so much so that today Bobcat is able to offer a complete range of mini excavators and telescopic that meet the same stringent internal requirements in terms of reliability and productivity applied to its compact loaders.

Back to the Demo Days…

The Demo Days are held at the Doosan Bobcat campus in Dobris, Czech Republic. On this occasion, customers can see in which direction the new investments are going in terms of research, development, production, plant and processes.

Craig Mann, director of Balgownie, Bobcat dealer in northern Scotland, said: «After bringing there more than 80 customers in the last few years, I can say that everything is organized perfectly in Dobris, the staff is friendly and the days are full of interesting events! Customers are really impressed to see how Bobcat is organized and how it operates. The Demo Days are a must for customers».


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